Clash Royale

3 Minute Friends Forever

To celebrate Clash Royale’s 2v2 mode becoming a permanent feature in the game, we launched a new global campaign for Supercell called “3 Minute Friends Forever.” This campaign brings to life the feelings of playing Clash Royale with a partner as seen through the lens of the players’ imagination.

We worked with Director Jon Watts and Titmouse to create a mixture of live action and 2D animation that fully captures the hyperbolic metaphors each player experiences while playing 2v2 as told by the players themselves. You might also recognize an early 1990’s boy band hit making a comeback in one of them...

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